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Fatima Global – Our Story
Our Story · Fatima Global

Built for the
communities
left behind.

The UK's first multilingual ethnic marketplace — where your language is the search bar, and your community is the market.

Scroll to explore
Where It All Began

It started with a simple search that found nothing.

One afternoon, searching for bakar khani — a layered, buttery bread eaten at celebrations across Pakistan and Bangladesh — in Urdu script, there were zero results. Not one listing. Not one seller.

As if an entire world of food, culture, and community simply did not exist online. That moment made something clear: millions of people living in the UK were invisible to digital commerce. Not because their needs were small, but because the platforms were not built with them in mind.

Fatima Global was built to change that.

باکر خانی
Bakar Khani — A Treasured South Asian Bread
باکر خانی
0 results found — the moment that started everything.

This is the search that didn't exist.
We built the marketplace so it never happens again.

"Language should open doors, not close them."

— The Founding Belief · Fatima Global
Who We Serve

Five communities.
One marketplace.

Every language. Every celebration. Every need.

🇵🇰
Pakistani
Urdu
اردو
🇮🇳
Indian
Hindi
हिन्दी
🇧🇩
Bangladeshi
Bengali
বাংলা
🌍
African
English · Français
Français
🇪🇺
European Union
Multi-lingual
Europa
What We Stand For

Three things we will
never compromise on.

I

Inclusion by Design

Our platform is built multilingual from the ground up — not as an afterthought. You can browse, search, and sell in Urdu script, Bengali, Romanian, and English. Every seller is welcome. Every buyer is seen.

II

Community First

We are not a corporation trying to reach a demographic. We are a community trying to build a platform. Seller fees are kept low. Onboarding is free. We grow only when the communities we serve grow.

III

Authenticity Over Everything

No mass-produced copies. No algorithm pushing faceless products. Fatima Global exists for the spice blends passed down through generations, the embroidered fabric from a family workshop, the jar of pickle that tastes like home.

Hafiza Sidra – Founder & Director, Fatima Global
The Founder
MSc Computer Science · Pakistan  |  MSc Digital Marketing · UK

A digital marketer who saw the gap — and built something that would last.

Hafiza Sidra holds an MSc in Computer Science from Pakistan and an MSc in Digital Marketing from the UK, with years of hands-on experience in ecommerce and SEO — giving her the tools to understand exactly why ethnic communities were being left behind in digital commerce, and how to fix it.

Fatima Global is named after her daughter, Fatima — a permanent reminder of why this work matters, and who it is truly built for.

Fatima Global is a registered UK limited company, headquartered in London, built to serve the communities that have always been here, just never quite seen.

Hafiza Sidra
Founder & Director · Fatima Global
Find it in your language Sell it on your terms Celebrate what matters to you Five communities. One marketplace. Language should open doors Authenticity over everything Find it in your language Sell it on your terms Celebrate what matters to you Five communities. One marketplace. Language should open doors Authenticity over everything
Ready to be part of this?

Whether you want to shop, sell,
or simply belong

There is a place for you here. Join a marketplace built not around an algorithm, but around your community.

© 2026 Fatima Global Ltd · fatimaglobal.uk · Made in the UK, for everyone.